As we begin a new year, many of us resolve to focus on our health and wellbeing.Yet, sometimes we need a little confidence boost on the outside too, and there’s no time like the present to think about a fresh colour. Celebrity colourist Rita Hazan, who works with the likes of Beyonce, Mariah Carey, Jennifer Lopez and Katy Perry, is certain the month of January is one of the most popular times for hair transformations and has noticed a trend for people wanting to go blonde. “Clients always ask to go lighter - usually blonde,” she told us. “We tend to associate this shade with youth, having more fun and being super sexy. I want my clients to feel and look amazing when they leave, so this is exactly the look you need to embrace.” Rita went on to note that even a simple trim can give a person a confidence boost or sense of “swag”, especially if they have had a difficult month or are experiencing emotional pain from an event such as a breakup. “Once split, broken ends and dull coloured hair hits the floor, so does that chapter of your life, never to be seen again,” the hair expert insisted. “Following relationship breakdowns, I see women practically running into the salon almost immediately, as they want to be rid of the past as soon as possible and create this new and fabulous version of themselves. Changing the colour of their hair makes them feel strong and empowered and provides a sense of happiness.” But even though you may be thrilled with your blonde makeover when you step out of the salon, it’s important to consider at-home maintenance too. This means investing in a quality purple shampoo and using it once or twice per week. Great products available on the market include Bleach London’s Silver Shampoo, Joico’s Color Balance Purple Shampoo, R+Co’s Sunset Blvd Blonde Shampoo, and TIGI’s Bed Head Dumb Blonde Violet Toning Shampoo.
